Can I connect my existing WhatsApp Business account?

Yes. We can match the number with the system via WhatsApp Business API. The process takes 2-5 business days.

How does the agency panel work?

You give each agency a user + password; they enter their own bookings, commissions are calculated automatically, and balance tracking is performed.

rezervasyon

Multi-Channel Booking Management: WhatsApp + Web + Agency in One Panel

You are taking bookings from 3 channels and they are all in different places. The complete guide to merging WhatsApp, website, and agency channels into one panel.

By Smartur Ekibi · March 18, 2026 · 7 min read

A modern tour operator takes bookings from 4-7 channels: website, WhatsApp, Instagram DM, B2B agencies, marketplace, hotel concierges, and direct phone. Keeping these channels in separate tables becomes uncontrollable in the middle of the season.

Channel Strategy

Website: Lowest commission, customer data is yours.
WhatsApp Bot: Fastest conversion, chat is natural.
Instagram DM Bot: For the young audience.
B2B Agency: For volume. Must have its own panel.
Marketplace: For empty capacity.
Hotel concierge: Local boutique agreements.

Single Inventory Architecture

Every channel must deduct from the same stock. When 4 seats are sold on the website, the WhatsApp Bot should now show 6 seats, not 4. If this architecture doesn't exist, overbooking is inevitable.

Unified Operations List

In the morning, the operations team should open a single list: "There are 24 people on the 2:00 PM tour; 12 are from the web, 7 from WhatsApp, 5 from the agency". The channel source should be clearly visible, but management should be done from a single list.

Channel Performance Report

Which channel has how many bookings, what average basket, what conversion? Without this report, the marketing budget is spent blindly. Smartur's channel report makes end-of-season decisions data-driven.

Sıkça Sorulan Sorular

Can I connect my existing WhatsApp Business account?: Yes. We can match the number with the system via WhatsApp Business API. The process takes 2-5 business days.
How does the agency panel work?: You give each agency a user + password; they enter their own bookings, commissions are calculated automatically, and balance tracking is performed.